Anti-Body and The Fair Trade at Whole Foods Market

Anti-Body in Whole Foods MarketA few weeks ago I mentioned that Anti-Body products are now being carried in most Whole Foods Market stores, especially here in the West and Southwest. Now we found out that management at the markets are using The Fair Trade movie to introduce employees to the human side of fair trade, as well as provide a backstory for Anti-Body, a locally-produced product that Whole Foods is marketing. This is a wonderful use of the movie: to make the connection between how we live and work, and how people on the other side of the planet are affected.


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